Well, there's a party going on right here. This rump thumping track was a demo for a J.C. Penny spot.

Abby Ahmad

Landing Gear

Produced at the Doghouse NYC, a preview of singer-songwriter Abby Ahmad's new record, Curriculum. Landing Gear features Abby's percussive guitar work contact-miked with a pair of headphones to give it the bass-drum-like woof. Also featured is a Portuguese square drum called an adufe. The horn section was recorded off the brick walls of our giant outdoor roof space. Even the reverb comes from our stairwells!

MELODIC

Betty Crocker

This cookie dough spot, produced for Massive Music, runs during the holiday season. It's a quirky piece featuring piano with percussion, flutes, and bells.

INTIMATE

The Happy Song

Written as a demo for Coke, this little lo-fi gem never fails to bring a smile. It features vocals from Nathan Rosenberg, Jill Cunniff (Luscious Jackson), Heather Duby, and Cole Gentles. Imagine the singer being joined by others until the last chorus is sung by a crowd.

AMBIENCE

Xmas Ghosts

In part two of the series, the haunting piano is a magical tip of the hat to the three Christmas ghosts. A bed of sound creates an underlying tension.

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Coming from quite a number of years recording and performing experience, your instrument is 'A' at the top of my list .”

—John Hicks

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MADE BY HAND Series: Soundtrack

NO 5: The Bike Maker

Bike maker Ezra Caldwell (Fast Boy Cycles) was diagnosed with cancer in 2008. When the cancer threatens to shatter his love of bikes, Ezra survives by documenting his illness as thoroughly as his craft.

Learn more about the inspiring Made by Hand project here.

Music for Ads. The Doghouse NYC Reel

Discolicious!